Who Benefits from Large Print Documents? You Might be Surprised.
Published on November 21, 2018 at 9:30 am
Did you know that large print is one of the most requested accessible formats? Customers with a visual disability often request communications and documents from businesses in this format. But, it might surprise you how many customers appreciate and benefit from large print documents.
Visually Impaired Community
Some companies assume people with visual impairments make up a small percentage of their customer base. Because of that, they may not think to include them in their business efforts. The truth is that 3% of Americans over the age of 40 are either legally blind or visually impaired; that’s 3.4 million Americans. At age 65 or older, the percentage jumps to 17%.
Providing documents in large print, braille, audio, or other accessible formats isn’t only good customer service; it’s the law. The Americans with Disabilities Act (ADA) requires all organizations to provide equal access to goods, services, and communication to everyone. It’s the “effective communication rule” under Title II and Title III of the ADA that makes equal access mandatory for public and private businesses.
Senior Citizens
Although the chances of a visual disability increases with age, many senior citizens [...]