WebAIM: Constructing a POUR Website – Putting People at the Center of the Process
Imported
Constructing a POUR Website Putting People at the Center of the Process
You are here: Home > Articles > Constructing a POUR Website
Article Contents
Current page: Page 1: Putting People at the Center of the Process
Motivations to Create Accessible Web Content
Understanding the User’s Perspectives and Needs
Moving Beyond Technical Accessibility
Focusing on the Principles of Accessibility
Page 2: Perceivable
Page 3: Operable
Page 4: Understandable
Page 5: Robust
Motivations to Create Accessible Web Content
There are at least three main kinds of reasons that might motivate people to create accessible web content:
To improve the lives of people with disabilities (human-centered motivations)
To capitalize on the a wider audience or consumer base (marketing or economic-centered motivations)
To avoid lawsuits and/or bad press (public relations and punishment-centered motivations)
All of these can be good reasons. Accessible web sites will accomplish
all of these goals. The motivations are listed in order of most altruistic
to least altruistic, but as long as the web site is accessible in the end,
perhaps it does not matter what the developers’ motivations were to begin
with.
No matter which motivation works for a particular developer, one principle
will always hold true: web accessibility is most easily achieved when people
are at the center of the process. Even those who [...]