Empowering People: More Than Just a ‘Feel Good’ Move
Published on September 13, 2018 at 10:00 am
In July we shared a story on social media about the efforts and impact of bringing braille and large print menus to Australian restaurants. One of our followers reached out to share their experience.
Replying to @BrailleWorks:
“Braille menus help me feel a lot more liberated and when people give those to me to borrow and use of the restaurant, it feels so empowering.”
Empowering. Something as simple as restaurants considering all of their patrons by providing braille menus allowed this person to feel “liberated” and the experience was “empowering.” Imagine being able to do that for all of your customers. You won’t just have customers, you’ll have promoters.
Promoters share the wonderful experiences they’ve had with your company and encourage people to choose you over others. They’re also great at sharing your content on social media which, in turn, boosts traffic to your website. Promoters can’t say enough good things about your business. They have passion, influence and talking power. You want as many promoters as possible and empowering people can help you build that following.
What Empowers You?
Think about [...]