Accessibility: Making the Business Case for Tech Providers
admin2020-12-07T18:48:36+00:00Last updated: December 7, 2020|
Developing and providing information and communications technology (ICT) products that are accessible is a matter of smart business. Accessibility improves usability for all users, which means increased potential market share, customer satisfaction, and repeat business. What’s more, it helps demonstrate industry leadership. It is also key to doing business with federal and state government entities, as certain laws and regulations require that the ICT products they purchase be accessible.
Business cases—that is, written documents or presentations outlining the reasoning for initiating a new project or initiative—come in many shapes and sizes, and your organization may have its own preferred format. In fact, a smart approach is to customize a business case to align with your company’s overarching goals and objects. Furthermore, it should be considered a living document and be assessed and updated on a regular basis to reflect changes in your organization’s systems and processes.
If you’ve never developed a business case, your company may have internal resources that can help. For example, some companies host business case development workshops or offer intranet resources. The World Wide Web Consortium’s (W3C) Web Accessibility Initiative also offers helpful tips for designing a customized [...]